NEWS MEDIA FACT SHEET

Affiliated Foods Midwest Headquarters: 1301 Omaha Avenue , P.O Box 1067, Norfolk, NE 68702-1067 www.afmidwest.com

Program contact: Health & Wellness Advisor  402-371-0555 allaboutyou@afmidwest.com

News media contact:        Abby Siepmann, Media Relations  - 515.334.9330 abby.siepmann@promopointmarketing.com

General Program Info:    Affiliated Foods Midwest Cooperative is making a commitment to the overall health of its consumers with the All About You! program.  The program is designed to educate and encourage consumers on how to lead a healthy lifestyle with focus on exercise, nutrition, and weight loss. A   Health and Wellness Advisor will be featured in the monthly circular ad and additional promotional materials. They will also be making in-store appearances, providing samples, and posting their healthy menu suggestions on the Affiliated Foods Midwest website. Visit the Affiliated Foods Midwest’s corporate website, www.afmidwest.com, and click on the “All About You!” link. You can also e-mail us with questions or to set up a store tour at allaboutyou@afmidwest.com.

Company Information

Founded: 1931
Headquarters: Norfolk, Nebraska
President:  Martin Arter

Total Stores: over 800 Independent Retailers

Geographic Base: 12 states       Employees: about 900

Distribution: Affiliated Foods Midwest’s distribution centers in Norfolk and Elwood are among the most modern, aggressive, efficient and high tech cooperative distribution centers in the entire midwest! Serving over 800 independent retailers in a twelve state area, they stand ready to assist their members in all phases of their operations. AFM provides its customers the finest quality National Brand products, along with the number one quality, private label brand merchandise - Shurfine, Shurfresh, ValuTime, and IGA - at the lowest possible cost! With well over a half century of proven success, AFM is committed for growth, to full service and to efficiency through excellence and the highest standards of honesty and integrity.